Product Details
Alter Ego Italy ChromEgo Silver Maintain Conditioner 950 ml
Perfect Care That Eliminates Unwanted Raw Yellow Reflections on Blonde, Platinum, Highlighted and Gray Hair
Bleached, blonde, platinum or gray hair; Due to sunlight, frequent washing and environmental factors, it loses its vitality over time and begins to show unwanted orange, raw yellow or coppery warm reflections
Alter Ego Italy ChromEgo Silver Maintain Conditioner has been specially developed to instantly neutralize these warm reflections, giving the hair color a much clearer, cooler and ashy tone
Its special formula with intense purple pigment improves the quality and clarity of hair color and deeply moisturizes hair strands that have lost moisture due to chemical treatments without weighing them down
Salient Features and Benefits:
• Strong Anti-Yellow Purple Pigments: Instantly neutralizes raw blonde and warm tones (anti-yellow effect) that form in the hair structure over time, giving the hair a noble and cool shine
• Natural Goji Berry and Argan Oil Support: Thanks to its antioxidant-rich goji bessen (wolfberry) and nourishing argan oil, it deeply nourishes the hair strands, gives them elasticity and prevents breakage
• Intense Moisturizing and Silky Softness: With its rich formula containing hyaluronic acid, shea butter and aloe vera, it smoothes the hair scales that have hardened due to lightening processes, making the hair soft
• Instant Easy Combing: Gently detangles and tangles that occur after bathing on delicate treated hair strands, allowing hair to be combed effortlessly without breakage
• Lightweight Structure That Does Not Weigh Down: Intensely moisturizes and protects the hair strands while leaving no feeling of deflation, stickiness or heaviness in the hair, preserving the natural volume of the hair
• Advantageous Large Size: With its large 950 ml packaging, it offers an uninterrupted care routine that provides the advantage of long-term and extremely high use
Who Is It Ideal For?
• Those with natural blonde, dyed blonde, platinum, highlighted or ombre hair
• Those who want to eliminate yellowing in their gray and white hair and achieve a clearer silver tone
• Those who aim to keep their hair color ashy, clear and shiny as the first day
How to Use?
After shampooing, distribute evenly over the lengths and ends of damp hair, which has been gently dehydrated with a towel
Leave it on for a few minutes so that the purple pigments of the product fully affect the hair strands, and then rinse completely with plenty of water (Note: It is recommended to use protective gloves during application as it contains intense color pigments)