Product Details
Intense herbal nourishment and deep repair for damaged, dry and brittle hair! Intensely nourishing shampoo that structures hair strands from root to tip, giving hair a silky elasticity, strength and a glamorous shine with organic chestnut extract and bamboo elements in its official formula
Alter Ego CureEgo Nourish Shampoo is specially formulated in the brand's official Italian laboratories to deeply treat hair fibers that have been over-processed, dehydrated, damaged and brittle
With its creamy, rich structure, it purifies the scalp and hair strands in the most gentle way without drying them out
The synergy of organic chestnut extract and fermented rice water, which stands out in the official product catalogs, penetrates the damaged areas of the hair strands and restores the lipid balance
This special Italian formula, which prevents shedding and breakage by increasing the resistance of the hair structure, gives dull and tired hair a luxurious softness, ease of combing and silky shine from the first wash
Intense Nourishing & Structuring Effect: Deeply nourishes dry, dehydrated and supple hair fibers, repairing the hair structure from the inside out
- Organic Italian Chestnut Extract: Smoothes the hair surface, envelops the hair strands like a protective shield, minimizing breakage and bifurcation
- Over 90% Naturally Sourced Formula: Professional laboratory structure that does not weigh down the hair, does not contain sulfates and parabens, and respects the environment and hair health
- Fermented Rice Water Technology: Deeply restores lost moisture while improving hair elasticity and maximizing breakout resistance
- Creamy and Rich Foam: Thanks to its sensitive content that cleans the hair strands without drying them out, it completely eliminates the feeling of dryness in hair lengths
Ideal for all hair types that are damaged, brittle, dehydrated, dried and dull due to heat treatments (blow drying, curling irons), chemical applications (dyeing, lightening)
Apply a sufficient amount to wet scalp and hair
Create a creamy lather by massaging with your fingertips so that the organic chestnut extract and fermented actives in the formula can fully penetrate the hair fibers
Leave it on the hair for a short time to allow the active restorative ingredients to work and then rinse completely with plenty of warm water
You can repeat the process according to the need